Question:
Originally Posted by smeller Scentemental, I agree that the marketing strategies not necessairily have to do with the fragrance itself.
As a lover of both Kouros and Body Kouros, I just think it's funny how they used the former's name to sell the later one. Perhaps, if they didn't, it would sell more.
On the other hand, I don't see my post as being negative about the fragrance itself, not even my comment about the name Tatoo. I just commented the marketing strategies, not the fragrance (which would be impossible, since neither of us ever smelled it).
I also don't see any negative reviews about the fragrance in itself by other posters here, by the same reason. In my view, they are just reacting to the strategie addopted by YSL, which is ok, because, as consumers, they want something original, including the name.
And, if someday I smell it, and dislike it, I will not feel bad at all if I decide to make a negative review of it. I would dare to say that negative reviews are sometimes even more helpful than the positives. From times to times, someone have to comment the king's new clothes. The truth has to be said.
But, it's ok to you to prefer positive reviews. I also enjoy Pluran's reviews, they are among the best (as well as yours), and they're part of the fun I have on Basenotes.
Peace Peace to you also smeller. I really wasn't directing my response to you at all, nor even, really, to zztopp. I was responding more to the pervasive negativity born of disappointment by what seems like another generic launch. I understand how easy it is to be so negative given the dearth of compelling launches in recent years. I really wanted to make my point that when that negativity becomes a reflex reaction, we are all in danger of losing perspective and even, more importantly, a sense of wonder about this magical passion of ours.
Again, peace and certainly best regards,
scentemental


Answer:
Scentemental, I see your point, and I agree.

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Has anyone smelt this actually? If not, why do you demand a new name for it? The way I read it, it's going to be this years Eau d'Ete version. If they slapped a new name on it, all of you would lament that they slap new fancy name on old juice. Did l'Homme bother you so much that to you anything they do is bad? As long as they don't dump the original one, everyone should be happy to have numbers of variants to choose from. If I don't like a summer version, I get the original one. Once you get the hang of it, it's not difficult at all

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I for one can't wait to buy the Tattoo edition, as tacky as the name is.
I always thought that Salvador Dali PH could've been a Kouros Black. Or they could've named Body Kouros, Kouros Black.
Anyways, this year's YSL Eau d'Ete is going to be a remake of L'Homme.

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I wonder why YSL doesn't include JAZZ & YVRESSE in thier summer editions plan? those are hidden gems & needed to be rediscovered..
I am quite fed up from seeing Kouros edtions every summer & they're all smell the same to me, I hope the tatto one is different.

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Originally Posted by Echo777 I for one can't wait to buy the Tattoo edition, as tacky as the name is.
I always thought that Salvador Dali PH could've been a Kouros Black. Or they could've named Body Kouros, Kouros Black.
Anyways, this year's YSL Eau d'Ete is going to be a remake of L'Homme. Why make a lighter version of L'Homme?
Isn't that a super-light frag already?

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Originally Posted by tariq I wonder why YSL doesn't include JAZZ & YVRESSE in thier summer editions plan? those are hidden gems & needed to be rediscovered.. For me Live Jazz is Jazz Summer.

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why not brand it as Tatoo or YSL Tatoo? The audience they're trying to attract is 20 to 40 and the idea of not having a tatoo is nearly sacreligious amonst them. I know, my son is tatooed, my daughter has a small tatoo. It seems to be a rite of passage, the tatoo not having much importance but the willingness to step up and take the pain and discomft of getting a tatoo.
My generation skipped tatoo's but my fathers generation didn't and my childrens generation seems obsessed with them. TV shows in this country are devoted to tatoo shops and their day to day machinations.
I believe YSL wanted the best of both worlds, the Kouros image married to the allure of tatoos. I don't want either so another of the 10,000 or so scents will go unsniffed by me.

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How come I can't find any info on this online anywhere?

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I agree with my friend scentemental generally. I have no qualms with YSL using Kouros to sell a new frag. It might have nothing to do with the original but so be it. It is frags with the high sales figures which allow them to take more risks.

Regarding negative reviews,however, I tend to pay more attention to them than the positive ones, particularly when there is some detail in the review. I prefer a note of caution, especially when something gets a bit overhyped. I do agree with scentemental that it may be necessary to revisit a frag a few times before really understanding why it works (or doesn't work).

However, with me, I have revisited The Dreamer too many times... I'm a lost cause on that one. :^)
K