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The end of fougères?
Question:
I don't see fougères between the good launchings since a long time ago (let's say, 10 years or more - see Platinum Egoiste, Bulgari, XS, Herrera, even Dolce & Gabbana). Instead, besides the obvious fruity-acqua trends, it seems that the most praised male scents of the last years are mostly orientals.
Are men tired of their classic fougères? Are they considered outdated to someone??? Aren't they supposed to be THE men's scents par excellence?

Answer:
A few fougères I like:

Carre d'As
Azzaro Pour Homme
Cacharel Pour Homme
Santos de Cartier
Secret Melange
Rive Gauche Pour Homme
The Third Man
Captain Molyneux
Équipage
Duc de Vervins
R de Capucci
Loewe Pour Homme
Patou Pour Homme Privé
Dunhill Edition
Jules
English Fern
Jicky EDT
Havana
99, Regent Street

Answer:
Originally Posted by pluran A few fougères I like:

Patou Pour Homme Privé
Carre d'As
Cacharel Pour Homme
Loewe Pour Homme
Santos de Cartier
Azzaro Pour Homme
Rive Gauche Pour Homme
Third Man
Dunhill Edition
Jules
English Fern
Jicky
Havana
99, Regent Street
I would almost consider Third Man to be too sweet to be a fougere. Maybe a fougere top, oriental base. Dunno. But it's true that not many have come out lately. I'm sure their time will come again though.

Answer:
Somebody in this thread is named after a fougere from the past 10 years!

Answer:
Originally Posted by smeller Are men tired of their classic fougères? Are they considered outdated to someone??? Aren't they supposed to be THE men's scents par excellence? If that was the case, those you named wouldn't be on the shelves anymore, but they are everywhere. Maybe hopefully the fruity fresh trend will subside.

Answer:
Originally Posted by fakepurseninja If that was the case, those you named wouldn't be on the shelves anymore, but they are everywhere. Maybe hopefully the fruity fresh trend will subside.
Yes, these are everywhere, because they sell, and I hope they will stay for a very long time. So, let me make my point clear: in my view, the fragrance industry doesn't focus on launching NEW fougères anymore(I mean, at the same level of those I mentioned, and of the old time classics). For some reason, orientals are the trend since the last 10 years or so.
Look, PaulSC, according to the directory, Live Jazz was launched at 1998, so, ok, that's not 10 years, but 9, not really a big difference to me...
The greatest launching on the fougères area in the last 10 years is perhaps Rive Gauche, but, let's face, it has almost nothing to do with the classics we know.
Pluran's list is a good example of that: except Rive Gauche, they were created a long time ago. I would certainly put Santos as an oriental, or even as a chypre, but not as a fougère; But even so, it was created in 1981.
I tend to believe that there's a belief that the "new generations" wants to smell different - and so they focus on innofensive, sweet stuff. The more daring creations of nowadays are probably also on the gourmand/sweet field.

Answer:
Oh, I don't disagree with your point. I just thought it was ironic that LiveJazz didn't note that particular (if rare) exception...

Answer:
You know, I always thought of Live Jazz as more of a spicy soapy aquatic. I thought fugeres must have a very woody base and more pungent herbal notes. But what do I know?
ps I stopped liking LJ awhile ago; i kept the name for other reasons.

Answer:
PaulSC and LiveJazz, I'm not acquainted with Live Jazz, so I cannot say if it fits the bill. But I tend to beliee, based on descriptions, that it must be kind of an "exotic fougere", like the original Jazz but in a different way.
Perhaps the industry people don't feel they can beat the best-selling classics on the fougère field. Like "we cannot persuade Azzaro or Drakkar Noir users to change their acquired tastes, so let's make something sweet/exotic to the generation X (or Y, or Z), maybe a little fresh, maybe a little woody".
I just saw the post on the new Azzaro Now. It seems to appeal to a very young audience, with fancy color an bottle, and it has "frosted metal" (???) in its composition... Go figure.

Answer:
I think your point is well taken, fougère is not really a popular style currently. But how about Miracle Homme L'Aquatonic (2003), that's fern in yer face?



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