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About A.C. MILAN Category
Question:
This is for all the fans !
News & pictures can be found in this category !
All information are taken from acmilan.com !
History:
On 16th December 1899 a group of fans, gathered in a room of the Hotel du Nord, and thus formally established the sports club which had actually long been active: the Milan Football & Cricket Club.
The first Club’s headquarters were established in 1899 in the Wineshop at Via Berchet in Milan. That was the start of the glorious history of AC Milan, which has written memorable pages of football history thus becoming - especially over the last fifteen years - one of the strongest and most popular clubs in the world. The rossoneri’s past has become a legend, as well as the men who contributed to make it: Presidents, Coaches and Players. The names of authoritative people have marked the course of Milan club’s history: from Alfred Edwards, the English founder who, two years after, succeeded in winning the first Italian Champion title, up to Silvio Berlusconi, the president who has won more than anyone else. Highly prestigious victories attained everywhere in the world proving the power and the organisation of a unique group. A top club is also recognisable by its strategies and choices of its leaders, especially coaches. Milan’s successful history is indeed also linked to its benches, hosting the greatest Italian football coaches, such as Gipo Viani, Nereo Rocco and Nils Liedholm, the masters of the Sixties; Arrigo Sacchi and Fabio Capello, as their heirs, based their tactics and strategy on a modern, brilliant and spectacular football. Sacchi and Capello, in Berlusconi’s management era, won and triumphed providing marvellous emotions. With Sacchi, Milan won, in four seasons, a league championship title, the European Champion’s Clubs’ Cup twice, the European Supercup twice and the Intercontinental Cup twice consecutively; with Capello four league championship titles, a European Supercup and a European Champion Clubs’ Cup in five years. Most recently, besides the current coach Carlo Ancelotti, symbolising the continuity with the most successful seasons of Berlusconi’s era, Alberto Zaccheroni in his two-year period led Milan to win its latest, exciting league championship title. Milan has become a winning team in Italy and worldwide also thanks to its champions, players envied by all teams in the world: Gunnar Gren, Gunnar Nordhal, Nils Liedholm (the mythical Swedish "Gre-No-Li" trio), the Uruguayan Juan Alberto Schiaffino, the Brazilian José Altafini. Then Gianni Rivera, still considered one of the best Italian football players ever, accompanied in his extraordinary play actions by Anquiletti, Trapattoni, Lodetti, Sormani and Prati. But Rivera’s name is also linked to the name of another great player. When Rivera won the star’s league championship title, there was a young talented man playing in defence, Franco Baresi, who taking over the baton from him, would later become the symbol and flag of the record-holder Milan for twenty years, fully deserving the title of "Milan’s Player of the Century" in a public survey. That Milan will be remembered as the "unbeatable" team. In the Captain Baresi’s Milan, extraordinary players, such as the unequalled Dutch trio of Marco Van Basten, Ruud Gullit and Frank Rijkaard played and alternated. Over time, further top players obtained great success, such as the genius from Montenegro, Dejan Savicevic, the Liberian George Weah, the Croatian Zvonimir Boban, the French Marcel Desailly, just to name a few of them.
Those teams could also rely on the most effective, essential contribution of Italian champions, such as: Carlo Ancelotti, Paolo Maldini, Mauro Tassotti, Daniele Massaro, Alessandro Costacurta, Alberigo Evani, Roberto Donadoni, Filippo Galli, Demetrio Albertini, Roberto Baggio, Sebastiano Rossi. Next to some of them, still playing at top levels, there are now the new stars: Massimo Ambrosini, Christian Abbiati, Serginho, Gennaro Ivan Gattuso and Andriy Shevchenko, Manuel Rui Costa and Filippo Inzaghi and among the newest entries, the outstanding champions Alessandro Nesta and Rivaldo.
The performances of these players endowed with a strong personality enhance the style and character of the Club. Technical staff and players with a winning mentality represent a true example for the youth approaching football. Milan is living the present rich of inherited values and is about to face the future with ambitious goals. The team presents itself to its fans with a hundred years football tradition spent with constant commitment and high professional skills on the pitch and off it, ready to start a new season and face new, exciting challenges.
ADRIANO GALLIANI -
Milan has always been ahead of its time in interpreting the evolution of the football phenomenon both nationally and world wide. From football ’of the past’ played at the beginning of the XXth century as a hobby practised by a few hundreds enthusiasts up to today’s football representing a global phenomenon followed by millions of people, the rossoneri colours have always been absolute protagonists.
Since the beginning of his presidency, Silvio Berlusconi has provided a further push to the development of the club. We have pursued this development in the belief that an essential condition to attain new victories was to provide the club with such a structure able to satisfy also the requirements of our clients: media, sponsor companies and millions of fans. The work done over the last few years has indeed modified Milan’s structure which, having become definitively more complex and articulately organised, is today closer to the real needs of our reference market. Starting from the entrepreneurial assets of our shareholder Fininvest, Milan has found its way of renewing its organisation, its communication strategy and, above all, its skills of establishing profitable co-operation relationships with companies. The new millennium has opened for Milan with an exciting challenge which our club is eager to tackle in all its potential facets: the direct management of the San Siro Stadium through the “Consorzio San Siro 2000”. The ’Scala of Football’, a reference point for both the city of Milan and the entire football world, fulfils, also this year, the expectations inherent to its name.
The stands reserved for our partner companies, the new red seats, the VIP stand completely renovated, the new location of media, the new Sky Boxes and the exclusive Executive Club are just the first steps along a path aiming at making this stadium the heart of leisure time for football fans and families. Starting from this year, San Siro actually represents an essential element of the club’s commercial strategy: the companies co-operating with us can use the stadium both for traditional promotional events and as an exclusive and fascinating meeting place with their partners. The next step will be a progressive approaching process towards families. As a matter of fact, football stadia have for too long been a place intended solely for fans. The future of San Siro envisages the realisation of commercial and catering facilities, in addition to the more and more frequent activities of Mgeneration, the club for Under-18 year olds.
Milan’s efforts dedicated to the San Siro Stadium well fit into its commitment, undertaken in the course of the last seasons, towards the most important communication media: Milan Channel, the TelePiù digital channel entirely dedicated to the Club;
, the official web site; Forza Milan!, the monthly magazine published by Panini; Rds, our official radio station; b2milan.com, the new web platform dedicated to those companies that want to build up business to business partnerships and mgeneration.it, the web site dedicated to the Milan community and to M-generation Club’s members. These new tools have allowed us to consolidate our brand, already a world-wide quality symbol, by widening the scope of our reference public.
Our Club’s commitment towards the youth has been further enhanced. Milan aims at becoming an important partner not only in the training of new football talents, but also in their personal growth: the Youth Project, indeed, takes care of every aspect of the development of young players in the belief that a great champion is first of all a great man. Approaching today’s Milan means having a flexible tool able, according to the specific requirements, both to address a very wide public, national and international, and target specific segments. Milan, as a synthesis of sport and entrepreneurial values, synonymous with success and quality, is a cross-acting means capable of addressing all sectors of society.
Taken from:

Answer:

This is for all the fans !
News & pictures can be found in this category !
All information are taken from acmilan.com !
History:
On 16th December 1899 a group of fans, gathered in a room of the Hotel du Nord, and thus formally established the sports club which had actually long been active: the Milan Football & Cricket Club.
The first Club’s headquarters were established in 1899 in the Wineshop at Via Berchet in Milan. That was the start of the glorious history of AC Milan, which has written memorable pages of football history thus becoming - especially over the last fifteen years - one of the strongest and most popular clubs in the world. The rossoneri’s past has become a legend, as well as the men who contributed to make it: Presidents, Coaches and Players. The names of authoritative people have marked the course of Milan club’s history: from Alfred Edwards, the English founder who, two years after, succeeded in winning the first Italian Champion title, up to Silvio Berlusconi, the president who has won more than anyone else. Highly prestigious victories attained everywhere in the world proving the power and the organisation of a unique group. A top club is also recognisable by its strategies and choices of its leaders, especially coaches. Milan’s successful history is indeed also linked to its benches, hosting the greatest Italian football coaches, such as Gipo Viani, Nereo Rocco and Nils Liedholm, the masters of the Sixties; Arrigo Sacchi and Fabio Capello, as their heirs, based their tactics and strategy on a modern, brilliant and spectacular football. Sacchi and Capello, in Berlusconi’s management era, won and triumphed providing marvellous emotions. With Sacchi, Milan won, in four seasons, a league championship title, the European Champion’s Clubs’ Cup twice, the European Supercup twice and the Intercontinental Cup twice consecutively; with Capello four league championship titles, a European Supercup and a European Champion Clubs’ Cup in five years. Most recently, besides the current coach Carlo Ancelotti, symbolising the continuity with the most successful seasons of Berlusconi’s era, Alberto Zaccheroni in his two-year period led Milan to win its latest, exciting league championship title. Milan has become a winning team in Italy and worldwide also thanks to its champions, players envied by all teams in the world: Gunnar Gren, Gunnar Nordhal, Nils Liedholm (the mythical Swedish "Gre-No-Li" trio), the Uruguayan Juan Alberto Schiaffino, the Brazilian José Altafini. Then Gianni Rivera, still considered one of the best Italian football players ever, accompanied in his extraordinary play actions by Anquiletti, Trapattoni, Lodetti, Sormani and Prati. But Rivera’s name is also linked to the name of another great player. When Rivera won the star’s league championship title, there was a young talented man playing in defence, Franco Baresi, who taking over the baton from him, would later become the symbol and flag of the record-holder Milan for twenty years, fully deserving the title of "Milan’s Player of the Century" in a public survey. That Milan will be remembered as the "unbeatable" team. In the Captain Baresi’s Milan, extraordinary players, such as the unequalled Dutch trio of Marco Van Basten, Ruud Gullit and Frank Rijkaard played and alternated. Over time, further top players obtained great success, such as the genius from Montenegro, Dejan Savicevic, the Liberian George Weah, the Croatian Zvonimir Boban, the French Marcel Desailly, just to name a few of them.
Those teams could also rely on the most effective, essential contribution of Italian champions, such as: Carlo Ancelotti, Paolo Maldini, Mauro Tassotti, Daniele Massaro, Alessandro Costacurta, Alberigo Evani, Roberto Donadoni, Filippo Galli, Demetrio Albertini, Roberto Baggio, Sebastiano Rossi. Next to some of them, still playing at top levels, there are now the new stars: Massimo Ambrosini, Christian Abbiati, Serginho, Gennaro Ivan Gattuso and Andriy Shevchenko, Manuel Rui Costa and Filippo Inzaghi and among the newest entries, the outstanding champions Alessandro Nesta and Rivaldo.
The performances of these players endowed with a strong personality enhance the style and character of the Club. Technical staff and players with a winning mentality represent a true example for the youth approaching football. Milan is living the present rich of inherited values and is about to face the future with ambitious goals. The team presents itself to its fans with a hundred years football tradition spent with constant commitment and high professional skills on the pitch and off it, ready to start a new season and face new, exciting challenges.
ADRIANO GALLIANI -
Milan has always been ahead of its time in interpreting the evolution of the football phenomenon both nationally and world wide. From football ’of the past’ played at the beginning of the XXth century as a hobby practised by a few hundreds enthusiasts up to today’s football representing a global phenomenon followed by millions of people, the rossoneri colours have always been absolute protagonists.
Since the beginning of his presidency, Silvio Berlusconi has provided a further push to the development of the club. We have pursued this development in the belief that an essential condition to attain new victories was to provide the club with such a structure able to satisfy also the requirements of our clients: media, sponsor companies and millions of fans. The work done over the last few years has indeed modified Milan’s structure which, having become definitively more complex and articulately organised, is today closer to the real needs of our reference market. Starting from the entrepreneurial assets of our shareholder Fininvest, Milan has found its way of renewing its organisation, its communication strategy and, above all, its skills of establishing profitable co-operation relationships with companies. The new millennium has opened for Milan with an exciting challenge which our club is eager to tackle in all its potential facets: the direct management of the San Siro Stadium through the “Consorzio San Siro 2000”. The ’Scala of Football’, a reference point for both the city of Milan and the entire football world, fulfils, also this year, the expectations inherent to its name.
The stands reserved for our partner companies, the new red seats, the VIP stand completely renovated, the new location of media, the new Sky Boxes and the exclusive Executive Club are just the first steps along a path aiming at making this stadium the heart of leisure time for football fans and families. Starting from this year, San Siro actually represents an essential element of the club’s commercial strategy: the companies co-operating with us can use the stadium both for traditional promotional events and as an exclusive and fascinating meeting place with their partners. The next step will be a progressive approaching process towards families. As a matter of fact, football stadia have for too long been a place intended solely for fans. The future of San Siro envisages the realisation of commercial and catering facilities, in addition to the more and more frequent activities of Mgeneration, the club for Under-18 year olds.
Milan’s efforts dedicated to the San Siro Stadium well fit into its commitment, undertaken in the course of the last seasons, towards the most important communication media: Milan Channel, the TelePiù digital channel entirely dedicated to the Club;
, the official web site; Forza Milan!, the monthly magazine published by Panini; Rds, our official radio station; b2milan.com, the new web platform dedicated to those companies that want to build up business to business partnerships and mgeneration.it, the web site dedicated to the Milan community and to M-generation Club’s members. These new tools have allowed us to consolidate our brand, already a world-wide quality symbol, by widening the scope of our reference public.
Our Club’s commitment towards the youth has been further enhanced. Milan aims at becoming an important partner not only in the training of new football talents, but also in their personal growth: the Youth Project, indeed, takes care of every aspect of the development of young players in the belief that a great champion is first of all a great man. Approaching today’s Milan means having a flexible tool able, according to the specific requirements, both to address a very wide public, national and international, and target specific segments. Milan, as a synthesis of sport and entrepreneurial values, synonymous with success and quality, is a cross-acting means capable of addressing all sectors of society.
Taken from:




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